Services

01.

Brand Alignment

Art Direction
Brand Guidelines


02.

Brand Identity

Brand Marks and Logos
Identity Systems
Signage

03.

Brand Expression

Web and Digital
Websites
E-Commerce
Search Engine Optimization
Video + Animation

Print
Collateral
Packaging
Posters

Our Approach

A brand is the cornerstone of every company, product or service. However, branding is not just about selling, it is about connecting with others through your brand story.

Using a personal approach we call the “Michelangelo” Way, we begin revealing the brand story by first understanding your business and offerings, target audience and competitive environment.

We then envelop ourselves in your story so as to craft a brand with a strong voice. One that is defined by your personality. A voice that turns heads, evokes emotions and connects with the people that matter – your customers.

The "Michelangelo" Way

Consider someone who asked the great Renaissance sculptor how he was able to create the statue of David from a large block of marble. "It's easy," said Michelangelo. "I just take a chisel and chip away the stone that doesn't look like David."

It is the same way we do branding. We don't start from nothing. We start from "you" and remove the parts that do not belong.

01.

Define

We start by asking the right questions at the beginning in order to find the nuggets that make your brand unique and identify the pieces that resonate with your business and customers.

To find your "David" - your story.

02.

Design

Next we set out a plan to bring your brand to life. With an iterative approach, we experiment with lots of things and chip off the ideas that do not work.

Working hand-in-hand with you, we review and refine till the results live up to the vision.

03.

Deliver

Finally, it is time to reveal "David" to the world. The different mediums come together to express your brand seamlessly and consistently across different platforms.

Collectively, they form your distinctive brand experience.

Say Hello

We are always interested in working with new clients or collaborate with like-minded people and would love to hear from you!

ARTHUR

|

COLIN

|