Memento (now Autodesk Recap)
From photos and scans to high definition 3D models. A powerful tool that makes Reality Computing scalable and accessible for everyone.
Memento (now Autodesk Recap) was a groundbreaking end-to-end solution for converting any captured reality input (photos or scans) into high-def 3D meshes that can be cleaned up, fixed and optimized for web, mobile or 3D printing/ fabbing.
Our collaboration first started when the Memento team in the software giant Autodesk, was looking for a fresh identity and website to translate their technology to public beta.
A professional-grade tool easy enough for the public, Memento’s guiding principle has been the simplifying of previously complex and expensive processes, which inspired our minimalistic approach for the design.
It was a joy collaborating with the Memento team and being involved in such a revolutionary project. Our journey continues as we are currently working on the user interface and user experience for the software. Stay tune.
Dance is a diverse and expressive medium. The motion and flow of it is captured in the logo through a series of abstract shapes symbolizing the 5 key audiences and showing them coming together around the word “Central”, which represents the web portal and heart of the brand.