BayBeats 2014/2015

Reach out and rock on at Singapore’s very own alternative music festival by Esplanade, Theatres on the Bay.

Client

Baybeats, Esplanade

Services

Website design & development

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Baybeats.com

The biggest music festival of its kind in Singapore and the region, Baybeats presents a fist-pumping line-up that showcases prominent Singapore and international acts, covering genres including folk, pop, metal, post-rock, emo, punk, electro and everything in between.

DOERS was approached by Esplanade to create the BayBeats website for the 2014 and 2015 edition of the event, based around the kaleidoscopic graphics created by Roy Poh (A Beautiful Design).

Translating these strong and eye-catching visuals, we came up with equally bold and edgy websites that reflect the yearly theme as well as capturing the spirit of the festival.

Rock on!

Testimonial

Good communication and great ideas. Looking forward to working with the team from DOERS again.

– Tan Wen Rui
Arts Marketing Strategist, Esplanade

Websites

Befitting the occasion and graphics, the psychedelic websites were designed to showcase the dizzying amount of raw talent on display at the festival.

Responsive

It does not matter what music you prefer, responsive design allows you to discover more about the bands and their schedule from any devices – even while you are exploring the festival grounds.

Music Alphabets

We noticed how the shapes of some of the vector graphics were similar to alphabets and got the idea to use them as typography for the headers. Supplementary graphics and icons were thus created using the set style to complete this alphabet.

View other works