BayBeats 2014/2015
Reach out and rock on at Singapore’s very own alternative music festival by Esplanade, Theatres on the Bay.
Client
Baybeats, Esplanade
Services
Website design & development
The biggest music festival of its kind in Singapore and the region, Baybeats presents a fist-pumping line-up that showcases prominent Singapore and international acts, covering genres including folk, pop, metal, post-rock, emo, punk, electro and everything in between.
DOERS was approached by Esplanade to create the BayBeats website for the 2014 and 2015 edition of the event, based around the kaleidoscopic graphics created by Roy Poh (A Beautiful Design).
Translating these strong and eye-catching visuals, we came up with equally bold and edgy websites that reflect the yearly theme as well as capturing the spirit of the festival.
Rock on!
Testimonial
Good communication and great ideas. Looking forward to working with the team from DOERS again.
Arts Marketing Strategist, Esplanade
Websites
Befitting the occasion and graphics, the psychedelic websites were designed to showcase the dizzying amount of raw talent on display at the festival.
Responsive
It does not matter what music you prefer, responsive design allows you to discover more about the bands and their schedule from any devices – even while you are exploring the festival grounds.
Music Alphabets
We noticed how the shapes of some of the vector graphics were similar to alphabets and got the idea to use them as typography for the headers. Supplementary graphics and icons were thus created using the set style to complete this alphabet.